Category Archives: Social Media Bytes

March 15, 2017

Social media tools, sites and apps seem to change almost overnight and this can be confusing for companies looking to target the huge numbers of people using social media. I surveyed some of the top business and marketing sites (Forbes, HubSpot, BrandWatch, Business2Community) to see their predictions for social media trends in 2017. Here are the top trends predicted for the coming year:   Livevideo  Companies are increasingly using live video as a marketing tool. Another term for live video is ‘authentic content’ as live video is often un-scripted or un-rehearsed. Videos on social media have more engagement than any other type ... [ Read More ]

What the Alt Does It Mean?

You would have to be living under a rock – or without Internet access – to know that since Donald Trump took over the White House in the United States, there have been protests, demonstrations and civil action from the public unseen on this scale since the Vietnam War era. The ACLU (American Civil Liberties Union) has seen unprecedented donations of millions of dollars from the public and hired 200 new lawyers to challenge a wave of what they call Trump’s ‘un-Constitutional’ Executive Orders. This is protest on a grand scale. And of course, social media is the best platform ... [ Read More ]

Do Children Thrive Online?

Teens are now spending an average of almost nine hours a day on line — watching videos, posting photos on Instagram or chatting with friends on Snapchat — according to a recent study prepared by Common Sense Media, a family technology education non profit. Common Sense’s mission is to ‘help kids thrive in a world of media and technology.’ According to Common Sense Media’s mission statement, ‘the media content [kids] consume and create has a profound impact on their social, emotional, cognitive, and physical development.  Learning how to use media and technology wisely is an essential skill for life and learning ... [ Read More ]

How To Learn Online

I often use online tutoring to help my ten-year olddaughter with schoolwork or to find sources that can teach her what she doesn’t learn in school. Especially in areas where I can’t help her (coding) or in areas where   I may know subjects well but can’t explain them effectively (math, science.) Here is a list of sites for online learning. Some of these I have used myself (EdX, Khan Academy) and some are new to me. There is a mix of sites for young learners and adults. I covered skill-sharing websites in a previous column – topics like knitting, cooking, yoga, etc. You can find ... [ Read More ]

November 9, 2016

Travelfish.org has been called ‘the most comprehensive independent online guide to travelling in South East Asia.” With the demise of Lonely Planet’s Thorn Tree online forum, travelers in the region have few online resources for meeting other travellers and getting sound, up-to-date advice and itineraries for where to go and what to see (and what to watch out for) in South East Asia. Travelfish focuses on travel in Burma, Cambodia, Indonesia, Laos, Malaysia, Singapore, Thailand and Vietnam. The free-to-use site helps independent travellers plan their trips with travel advice and itineraries and inspires them with travel stories from its own ... [ Read More ]

October 12, 2016

This week, I focus on virtual physical training: workouts and classes. Although a virtual class or workout video can never really replace taking a class in-person or having a personal trainer, often issues of time, location or weather can make it much easier to watch online videos and be able to work out at home. In addition, for those of us living in Bali, apart from yoga or the gym, often the training or classes available can be limited and not inexpensive. Here’s a list of some popular online sites that offer virtual workouts and classes. Daily Burn (https://lp.dailyburn.com/s2_static/index2.html) Daily ... [ Read More ]

September 14, 2016

When I set out travelling and living overseas in the 1990s, I quickly found that one of the first things I missed most was having access to instruction: in martial arts, in crafts, in writing and in physical exercise. This was still the era of the instructional video  (think Jane Fonda’s exercise programs) and I had no way to carry a video player with me. After I settled in Australia for a time, I could attend local classes and resume my learning. I took writing classes through an adult education center, knitting classes at my local yarn shop and martial arts ... [ Read More ]

August 17, 2016

When you consider that social media was originally designed as a way for people to connect online, it comes as no surprise that a few people have found a way to use this medium to highlight the stories of distinct groups of people, facing certain challenges and living conditions, be they homeless, cancer patients or refugees. In 2010, Brandon Stanton, a photographer living in New York City started a project taking pictures of people that he met randomly on the streets of the city. Stanton says on his website that his initial goal ‘ was to photograph 10,000 New Yorkers ... [ Read More ]

July 20, 2016

Mazarine Treyz is the author of The Wild Woman’s Guide to Fundraising, and founder of WildWomanFundraising.com, a popular fundraising online resource and blog with 50,000 monthly readers. The Wild Woman’s Guide to Fundraising was named as one of the top ten books of 2010 by Beth Kanter, author of The Networked Nonprofit.   Treyz also wrote The Wild Woman’s Guide to Social Media, which received a 5 star rating by Nonprofit.About.com. Treyz co-founded a nonprofit herself and worked in fundraising roles for ten years. She’s raised millions of dollars for small, national and international charities via grants, events, sponsorships, crowdfunding, ... [ Read More ]

TEENS ONLINE

The teen years are when children start to look more to their peers for acceptance and validation than to their parents or families. Hence, social networking sites can play a large role in a teen’s life. “The digital world is an evolving landscape that parents have to learn to navigate,” says Kathleen Clarke-Pearson, M.D., an assistant professor of pediatrics at the University of North Carolina School of Medicine in Chapel Hill and coauthor of a recent American Academy of Pediatrics (AAP) report on teens online. According to the report, ‘more than half of adolescents visit a social media site more ... [ Read More ]